Apple App Preview Video Specifications (2026)
Updated 2026-07-15
App Store Connect rejects App Preview videos that don't match Apple's exact specifications. This guide lists the requirements for every device, so your upload is accepted on the first try.
Requirements common to all devices
- Codec: H.264
- Duration: 15 to 30 seconds
- Audio: stereo (or no audio track)
- Frame size must match the target device exactly — App Store Connect does not resize or letterbox your video for you.
Resolution by device
| Device | Portrait | Landscape |
|---|---|---|
| iPhone (6.9") | 886 × 1920 | 1920 × 886 |
| iPad | 1200 × 1600 | 1600 × 1200 |
| Mac | — | 1920 × 1080 |
| Apple TV | — | 1920 × 1080 |
| Apple Vision Pro | — | 3840 × 2160 (4K) |
Why videos get rejected
The most common rejection reasons are a resolution that doesn't match the table above, a duration outside the 15–30 second window, and a codec other than H.264. Screen recordings from a real device or simulator almost never match the required frame size out of the box, so they need to be scaled, cropped, or padded before upload.
The fast way to convert
PreviewASO Screen converts any screen recording into a compliant App Preview: pick the device, trim to 15–30 seconds in the browser, and download an H.264 file at the exact resolution App Store Connect expects. The first conversion each day is free.